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REset Plastic

We are proud to be part of the global REset plastic strategy. A dedicated plastic strategy designed by our retail group Schwarz, in collaboration with global partners. This holistic strategy is embedded into our local plastic targets and compromises five action areas: from avoidance and design, to recycling and removal, to innovation and education. In doing so we reduce the use of plastic and close the loop.

REduce – We reduce our plastic – wherever sustainably possible – Not only in packaging!

REdesign – We design recyclable packaging and close loops.

REcycle – We collect, sort and recycle plastic to close the loop.

REmove – We support the removal of plastic waste from our environment.

REsearch – We invest in research, the development of innovative solutions and educate on recycling.

Learn more about the REset Plastic strategy here.

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